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Written by Michel Fortin

The 10 Commandments of Power Positioning

The 10 Commandments of Power PositioningThe 10 Com­mand­ments of Power Posi­tion­ing: Mag­i­cal Mar­ket­ing Strate­gies for Cre­at­ing an End­less Stream of New, Repeat, and Refer­ral Busi­ness is Michel Fortin’s ebook that brings together the art of posi­tion­ing with the sci­ence of direct response.

This ver­sion is the 3rd edi­tion with over 140,000 copies dis­trib­uted to date! This is includes third party dis­tri­b­u­tion since peo­ple are invited to freely pass the ebook around. In fact, the esti­mate is in excess of 140,000 copies in all. (It’s prob­a­bly closer to 300,000 copies if not more.)

Third edi­tion. Copy­right © 1997–2009 Michel Fortin. All rights reserved. The fol­low­ing page offers instruc­tions on how to dis­trib­ute, reprint or copy this ebook.

Remem­ber, you can down­load and dis­trib­ute this book! There’s the ebook ver­sion in PDF for­mat. You can freely redis­trib­ute this book.

Some chap­ters are sep­a­rated into sev­eral pages for eas­ier read­ing and nav­i­ga­tion. At the bot­tom of each page, you will find on the left links to other pages. On the right are links to the next chapter.

Happy read­ing!

“Don’t dupli­cate. Dif­fer­en­ti­ate! Being the best in your field is not about being the best. It’s about being dif­fer­ent. Be unique, and you’ll be per­ceived as the best as a byprod­uct.“
– Michel Fortin

Introduction»
Power Positioning Series Table of Contents

About the Author

Michel Fortin is a direct response copywriter, author, speaker, and consultant. Visit his blog and signup free to get blog updates by email, along with response-boosting tips, tested conversion strategies, the latest news, free advice, additional resources, and a lot more! Go now to http://www.michelfortin.com. While you're at it, follow him on Twitter.

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Last 5 Posts By Michel Fortin

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Category: Power Positioning
Tags: advertising, business, copywriting, differentiation, ebook, marketing, Michel Fortin, niche, positioning, Power Positioning, referral, response, success, system, targeting
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