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Taking Care of Business

Colin Arthur WiebeJust a quick little post to let you know what’s going on. First of all, I had a blast this week. Here’s the scoop.

For one, my wife Sylvie has just completed her final of eight chemo sessions last Thursday. It’s been a really tough five months, but thankfully, we’re done. There’s a bit of a break before radiation treatments start.

But for now, it’s a huge relief and a much-needed break.

The toughest part of it all is, chemo truly knocks the wind out of Sylvie for a few days afterwards. Aside from the common side-effects of nausea, exhaustion, bone pain and hairloss, Sylvie also often complains of “chemo brain.”

It’s when your mind seems foggy, and you have a hard time concentrating or remembering things. But it only lasts for a few days following chemo. (The best part is, we’re finally done.)

However, the chemo ward got a little surprise…


You see, in the chemo ward at the Ottawa General Hospital Cancer Centre, there are over 40 beds, each flanked by an intravenous machine. (Every time we’re there, all the beds are busy throughout the day. It’s amazing to me to see how many people suffer from this dreadful disease. Sad, really.)

Anyway, at the end of the hall near the exit, there’s an old bell hanging on the wall, with a dangling cord. When patients leave after their last chemo treatment, tradition says that they must ring the bell.

I’ve been there with my wife, by her side, with each session, where a session can last up to 6 hours. (It makes for a long day, let me tell you.)

During each session, we hear the bell ring at least 2-3 times. The entire ward — nurses, doctors, patients and all — break into applause. It’s quite an event. And it also gave Sylvie something to look forward to. (She couldn’t wait when it’d be her turn!)

Some people ring it only slightly. Others, with one big clang. Well, Sylvie is definitely not the timid type. (In fact, the nurses call her the “firebug” because she’s always funspirited, positive and energetic.)

Well, when it was Sylvie’s turn this last Thursday, the moment we’ve all been waiting for had finally arrived. And all I can say is, she didn’t hold back. She rang the bell so loud, it could have woken up the entire hospital! (The nurses turned to me, whispering, “Is she always like this?” “Yup! Always,” I replied.)

But here’s something else that happened this week.

Colin Arthur Wiebe is an Internet marketer. He owns several websites as well as his own marketing company. He’s been one of my followers for a long time. And yesterday, he contacted me out of the blue.

You see, Colin is not only a marketer. (He does it part time.) He’s a professional musician. Touring extensively, he plays in his own band as well as the Randy Bachman band.

Yes, that Randy Bachman.

You know, Bachman Turner Overdrive, Guess Who, and more. And Randy’s band just so happened to be in town last night to kick off the Winterlude festivities. (Winterlude is Ottawa, Canada’s equivalent of Mardi Gras.)

Since Colin knew I was in Ottawa, he contacted me, asking me to meet with him over coffee. “Sure,” I said. So we met at Starbucks downtown just two hours prior to the band going on stage for a sound check.

We talked business. We talked marketing. And we certainly talked music. Colin is an extremely talented musician, with many CDs under his belt. (Colin has played with the likes of Kid Rock, Alice Cooper, Neil Young, Three Dog Night, The Doobie Brothers and The Little River Band, among others.)

Here’s the interesting bit. Colin also recorded a song, called “Ride of Your Life,” for the Canadian Cancer Society. And as a gift, he gave me a copy of the song on CD for my wife.

(He’s a true gentleman, through and through.)

But there’s an even “cooler” part to this story.

Colin’s gig was only about a little over an hour long, followed by a “press” party for corporate sponsors — like American Express, for example. (It would be an early night anyway, since he had to leave very early the next morning for another gig in Vancouver.)

He asked me to join him as a VIP at the Randy Bachman Band show at Winterlude, followed by the party. I had to refuse since my own band, Jaded Way, had a gig at one of the local watering holes, The Carleton Tavern.

I felt bad because I would have loved to have joined them. But Colin was kind enough to extend the invitation, and that alone was pretty impressive to me.


Anyway, I left Starbucks on my way to getting ready for my own gig. We had a lot of work to do (unlike Colin’s band, and as part-time musicians, we are our own roadies and transport all of our equipment ourselves).

Our band played to a packed house. Standard Friday night at the good ol’ Carleton. And it was fun, as usual.

But then, we were in for a surprise, too.

Right at the end of the second set, in walks Colin, two of his friends and Randy Bachman’s nephew, Braxton Paxton (who plays guitar with his band)!

Yup, I was stunned.

After the set ended, I introduced them to the rest of my band, and we had a good time. Talking about music, instruments, the gig, etc. You know, musician stuff. But it didn’t stop there.

We asked them to come up on stage and join us for a few songs. And they agreed! Colin got behind the keyboards while Braxton Paxton picked up the guitar. We played, albeit completely unrehearsed, songs like “American Woman” (by the Guess Who), “Takin’ Care of Business” (by BTO) and a whaling, extended rendition of “Mustang Sally.”

The crowd went nuts!

Colin is quite a showman. He had the crowd dancing, clapping, singing along, screaming, stomping, jumping, you name it! (And when they ended, people were clamoring for his autograph. It was an awesome night all around.)

Too bad Sylvie couldn’t make it, since her chemo was a day earlier and exhaustion, coupled with “chemo brain,” were making their usual appearances. She would have loved to, I’m sure. But thank goodness it’s the last time, though!

Nevertheless, Colin topped off a wonderful week with a celebration of life, love and good times — those had and certainly those to come. (And yes, many, many more are coming, that’s for sure.)

Thank you, Colin. You guys made the band’s night (and certainly the crowd’s, too). And you certainly made Sylvie’s week.

We were truly honored. Again, thank you.

About the Author

Michel Fortin is a direct response copywriter, author, speaker, consultant, and CEO of The Success Doctor, Inc. Visit his blog and signup free to get tested conversion strategies and response-boosting tips by email, along with blog updates, news, and more! Go now to http://www.michelfortin.com.

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12 Replies to “Taking Care of Business”

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  1. From » Blog Archive » Request from TJ

    [...] dedicated to helping people like Margaret. It’s called BreatCancerVictory.com. Her husband, Michel Fortin wrote a great blog post you might want to read about my visit with him in Ottawa when I played [...]

    Source Website March 6th, 2007

Comments

  1. From Bob Christie

    Hi Michael,
    I’ve just looked at your site through an email you sent me. I have read Going Bald for Breasts. Sylvie is a heroine isn’t she? Brave and strong. And thats how she has to be. The fight against cancer seems endless. A lot of people are going through the same thing Sylvie is and they need role models.
    There are products out there that are Pharmaceutical grade antioxidants that are in the Physicians’ Desk Reference (PDR) and Compendium of Pharmaceuticals and Specialties (CPS). I hope she has some help from someone who knows about these things, because if she can boost her own defences, the chemicals can work even better.
    My website has more info if you want, and if you wish, please contact me directly, and I can get you in touch with medical experts who can discuss it with you further.
    Good luck to you both

    Bob Christie

    Author's Website February 3rd, 2007

  2. From Gary Simpson

    Hi Michel,

    That was quite a touching post.

    I do hope that Sylvie makes a full recovery. Please let her know that my thoughts and prayers are with her - all the way from Perth, Western Australia.

    Regards

    Gary

    Author's Website February 3rd, 2007

  3. From Arun Agrawal

    Hi Michel

    A very touching post indeed. A cousin started his chemo sessions and has been through the first round. He was absolutely delighted to hear about Sylvie’s attitude and spirit.

    I am very happy to know that you people are enjoying life while going through all this trauma - that is the best antioxidant (pardon Bob, this antioxidant works at a different level) :)

    Keep it up man!
    Arun

    Author's Website February 3rd, 2007

  4. From Bill Carroll

    What a great story. Serious business but by the end I had a big grin. Sounds like quite a magical day/night!

    Author's Website February 4th, 2007

  5. From Tom Smith

    While I enjoy your reading your communications for insights that can help me in my endeavors, I am mostly touched by the human-ness (is that a word?) of your words and the open and personal connection you give us with your life. Your humanity is something we can all strive for.

    Thank you so much!

    Tom

    Author's Website February 4th, 2007

  6. From Claude Bedard

    Bonjour Michel!
    Jèai été très ému à propos du cancer de ta conjointe. Tout ce que je peux te dire c’est de garder le courage et de vivre une journée à la fois. D’après ce que je peux comprendre de la force de caractère de Sylvie, le cancer n’a aucune chance. Sincères salutations.

    Claude

    Author's Website February 4th, 2007

  7. From Margaret Fernandez

    Hello,
    I’ve had stage 4 colorectal cancer for 5 1/2 years now. I’ve gone through the chemo a few times. I sympathize with Slyvie. It’s amazing how far cancer research has come in the last 5 years. We now actually have options to choose from as far as treatment goes. That’s fanominal. Treatment along with a possitive and healthy out look toward the future is a real key to success. Sounds like Sylvie’s got it. Right On Sylvie!
    Margie

    Author's Website February 4th, 2007

  8. From David Morgan

    Michel,

    Cheers to your wife’s health. It’s a twist on For Whom the Bell Tolls.

    I hope she continues to do well.

    Money, marketing, “success” don’t mean a thing in comparison.

    David

    Author's Website February 4th, 2007

  9. From Colin Arthur Wiebe

    Thanks Michel for the kind words. I had a wonderful time sitting in with your band, thanks again for the invite. All this time I’ve been on your list I never realized you were a drummer (and a good one at that)! Your band really knows how to rock. Next time I would love to meet Sylvie.

    Just to clarify, Randy Bachman’s nephew’s name is Paxton not Braxton.
    It’s my turn to buy coffee next time - and as a side note to all the other marketers out there, it ’s worth picking up the phone or sending an email to someone out of the blue if you are in their hometown - you never know what you might have in common :)

    Colin

    Author's Website February 5th, 2007

  10. From Michel Fortin

    You’re most welcome. I’m the one who thanks you!

    (I made the correction to Paxton’s name. As I said in an email to you, when you’re in a crowded, noisy bar, sometimes you can’t make out what other people are telling you.)

    Apparently, someone got wind of it and mentioned your “guest appearance” on a local radio station, CHEZ 106 FM. (I guess that’s what happens when you’re famous.)

    When you’re back in town, or when I’m in Vancouver, let’s hook up again. That will be a Venti Bold Roast, please. :)

    Again, thank you! Sylvie says “Hi!” and thanks you for your CD and warm thoughts you sent her way.

    Author's Website February 5th, 2007

  11. From Colin McDougall

    Hey Michel,

    Just spoke with Colin yesterday, he is a great guy, marketer and entertainer!

    Glad to hear you guys had a great time playing! Wish I could have been there!

    Michel, on a more serious note, Sylvie’s site http://www.breastcancervictory.com/ has been a “go to” site for me.

    My wife is very worried about breast cancer as she is at the age when her mother got breast cancer. Her mother passed away when my wife was 16 years old.

    I have been encouraging my wife to see the doctor regularly and comforting her with her concerns and it is Sylvie’s site where I seek information about the disease.

    Thank you Sylvie!

    Author's Website February 6th, 2007

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