Interesting event going on at James Brausch’s blog. He did a contest a few weeks ago asking people to submit their headlines for a software he created, which he would split-test and post rankings from time to time.

I own Glyphius, the software in question, and decided not only to participate in the contest for fun, but also to use Glyphius as well to help me.

Each and every week, Brausch reported his findings, which he based on visitor value. Four times now over the past month, the top 5 headlines were posted, including the names of the submitters, the copy of their headlines that won, and the resulting visitor value for each headline.

My name NEVER came up. And understandably, there are some pretty good copywriters in that contest. Some of their headlines are fantastic. Personally, I didn’t participate to win. I did it for fun, and to prove the power of Glyphius more than anything. (Not to mention helping James out, who’s a friend and a fanatical tester, too.)

Well, I got a little surprise this morning…