After reading my articles on how to find copywriting clients, a student of mine, Jeff, asked me an interesting question.

He’s an aspiring copywriter and wants to build his own freelance copywriting business. When he read that I wrote copy for free when I started my career as a copywriter, he asked me about doing the same:

“Mike, my friends have a very small business, and they have asked me to do copy for them. They say they can’t really pay me that much. I have told them I will do it for free as long as I get rights to the copy and can use it for a reference and in my portfolio. I think this is a wonderful opportunity to get more experience, but my wife wants to see some money on the table. I value your opinion. Can you help?”

Here was my answer.

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Just an update on things.

I’m typing this from my hotel room in Anaheim, California, where my wife and I are speaking at a seminar. My Internet connection is shoddy and intermittent, so I can’t do much right now. Even typing this blog post feels like pulling teeth.

To my coaching students, I will be answering your emails once I return to my office, or this weekend if I have a chance and the connection improves.

I will be back early next week, posting an explosive new article on how to double or even triple your profits using an amazing twist on something we already do as copywriters and business owners.

In the meantime, glide on over to my new site, Copywriters Library, where I have over 6 hours of audio interviews with master copywriters Gary Halbert and John Carlton, and 2 of my complete books reprinted free for you.

A couple of notes. First off, my personal coaching program has room for three more students. As a member, you can ask me unlimited questions, one question at a time, which I will answer. This is a great opportunity to be mentored by me, personally.

Second, one of my students in my personal coaching program, asked: “Michel, I’m starting a blog using WordPress. Do you have any general tips on things like layout, plugins, design, etc?”

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(You’re in for a real treat. In this post, I’m publishing an answer I gave to one of my coaching clients, in which I describe one of my moneymaking strategies. I won’t do this often. So sit back and get ready to take notes.)

Some people, however, wanted a “taste” of what kind of answers I give. Fair question. So I’ve decided to reprint an answer from a question I received the other day from a coaching student.

Question: “Michel, I don’t have a proven product, and I don’t have my own list. What should I do?”

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As part of my coaching program, students can ask me unlimited questions via email. Granted, it’s a bit early, but one common question I seem to get is, “I’m new to copywriting, where do I start?”

Naturally, since coaching students are allowed access to any of my digital programs, they also get access to my Copy Doctor private website, where I share over 50 hours of salesletter and copy critiques, recorded on video.

But one student said something that struck me (and this doesn’t happen often). She said, “I learn better by doing than by watching… Is there anything you can recommend?”

Great question. Some people are visual (they learn better by watching), some are aural (by hearing), others are kinesthetic (by doing or feeling). And I also thought it would be a great question to cover on my blog. So, here goes…

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Zachary Romero is not only a copywriter, he’s also one of my copywriters on my CopywritingCrew.com team (I don’t like calling him a “junior” copywriter either, because some of his copy is amazing, even better than mine).

Zac has written copy in my stead for some of the top marketers out there, and his copy has had astonishing results.

But there’s also something else…

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