Customers Won’t Discount Your Dishonesty
A recent coaching session touched upon the growing trend that some marketers have adopted to squeeze out sales from exiting traffic.
In other words, you visit a website and read the salesletter. You decide it’s not for you, so you leave. But when you try leave (either as you close your browser or simply hover your mouse outside of it), the website attempts to make a last-ditch offer.
The common practice is to offer a discount, and a recent trend is to make it through virtual sales assistant just before the prospect clicks away from the screen.
(Virtual assistant or not, it is no different than a one-time offer appearing in an exit pop-up or spawned browser window once the visitor leaves.)
Not only is the practice annoying, it can be detrimental to your sales efforts.



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“There are many who are living far below their possibilities because they are continually handing over their individualities to others. Do you want to be a power in the world? Then be yourself. Be true to the highest within your soul and allow yourself to be governed by no customs or conventionalities or arbitrary man-made rules that are not founded on principle.”








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