Email Updates Can Copy And Content Commingle?
Last Sunday, a bunch of copywriters shot the breeze on the Nuts & Blogbolts talk radio show. At the end, Mike Sansone asked if we would individually respond on our blogs to this question:
"Writing for the visitor is more important than writing for the search engines. Can both requirements be met without sacrificing quality?"
Ryan Healy posted his answer on the subject. I agree with him, but only in part. This is not because I disagree with anything Ryan said, because he makes some great points. But because I think there are ways around it.
So my answer is both "yes" and "no." Here's why…
Possibly the Internet's best copywriting ebook on how to write proven sales copy for the Internet, from writing and web design, to testing. Highly recommended! 
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