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Email Mini-Makeover Case Study

Patrizio MoiWhen I spoke on stage in London, UK last summer, I met a really nice guy by the name of Patrizio Moi. We hit it off quite well, probably because we have something in common: music.

You see, this Italian-born entrepreneur is not only a brilliant guy with a lot of talent. Patrizio is also a recording professional and music producer, with his own recording studio and label.

His repertoire is quite extensive, too. He’s worked on or collaborated with some of the top recording artists in the world. (Andrea Bocelli is one of many, just to give you an example.)

This afternoon, Patrizio contacted me via MySpace and asked me a favor. He was about to send an email to his list, making a one-time offer promoting his demo recording service. (Demos are incredibly important in the music business, just so you know.)

I don’t normally offer free consulting. But…

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Care For Some Tea With That Website?

Sylvie and Michel Fortin at WembleyAs England was fighting it out in the World Cup, the “Fightin’ Fortins” were on stage in London, England, speaking at the World Internet Summit. Sylvie and I both spoke on stage in front of 1,100 cheering and eager attendees.

What a fabulous experience!

Not only did we make a ton of new friends from the many, wonderful attendees, mostly all Brits and Europeans, we also had an opportunity to meet long-time friends and copywriters extraordinaire Alan Forrest Smith, Brett McFall, Tim Warnock, David Cavanagh, and a few others.

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Copywriting Crash Course  

The Copywriting Crash Course

New! How to use the secret behind the single most successful piece of copy in the history of the world to write ads that make you wealthy. Click for more »

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Michel Fortin, CEO of the copywriting agency, The Success Doctor, Inc.

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