After speaking at the Profiteers seminar in New Orleans (converted into a webinar because of hurricane Katrina), preparations are now underway to speak in Phoenix this weekend.

Because of these, and in addition to tons of copywriting projects, I haven’t had much time to write. But I did a little something I thought you might like. It’s a little gift, if you will, for you.

I posted the old yet ageless classic “Scientific Advertising” by Claude C. Hopkins on my website. For free. It’s the copywriter’s “bible.” As Olgilvy once said:

“Nobody, at any level, should be allowed to have anything to do with advertising until he has read this book seven times”
– David Ogilvy

Click here to start reading. Go now and enjoy.