A fair warn­ing: this post delves into some­thing I’m pas­sion­ate about, which is some­what philo­soph­i­cal in nature. So if you’re of a cer­tain reli­gious per­sua­sion and eas­ily offended by oth­ers, then please skip over this blog post. If not, read on…

“The Secret” is tak­ing the entire world by storm. It deals with the “Law of Attrac­tion,” in that we attract to our­selves what we think and feel, and that our per­cep­tions mold our reality.

As Earl Nightin­gale pro­claimed in “The Strangest Secret,” one of the first self-​​help pro­grams I’ve ever bought: “We become what we think about.”

You may have seen it talked about on Larry King, Oprah, and many other talk shows. It’s the most suc­cess­ful Inter­net launch of any prod­uct. It hit Alexa #1 soon after its launch, and pro­pelled to the Amazon.com’s #1 best sell­ing book and DVD within a few months.

It appeared in The Wall Street Jour­nal, New York Times, and Time Mag­a­zine, and even on the cover of Newsweek, which came shortly thereafter.

But is “The Secret” truly worth the buzz? Or is it just an old-​​world phi­los­o­phy pack­aged in some new­fan­gled mar­ket­ing? The answer to the for­mer is def­i­nitely “yes.” But for the lat­ter, it’s “yes” and “no.” Let me explain…

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