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Posts Tagged ‘board’

How I Used Discussions As a Marketing Tool

Copywriters BoardA mem­ber on my copy­writ­ers forum (now my blog) started a thread on what makes my forum so pop­u­lar. Every­one chimed in with some great answers, and I appre­ci­ate the feedback.

(The cool thing about it is, that very thread also reached an impor­tant mile­stone. It was the 10,000th one! Talk about a coin­ci­dence, eh?)

But then some­one asked:

Michel, can I ask how you ini­tially got the word out about your forum?”

My answer revealed a bit more than what the mem­ber antic­i­pated. Instead of talk­ing about how my forum became so pop­u­lar, I went on a tan­gent and explained the step-​​by-​​step process I used to book copy­writ­ing projects.

The answer was so well received that I decided to reprint it here.

Now, you may be won­der­ing what pro­mot­ing a forum (or a blog, for that mat­ter) has to do with pro­mot­ing my copy­writ­ing ser­vices. Keep read­ing because you’ll soon under­stand why…

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Gary Halbert Has Passed Away

Gary HalbertSad day. I’m speechless.

In case you haven’t heard, the infa­mous Gary Hal­bert, the Alpha Shitweasel, the Prince of Print, died in his sleep on Easter Sunday.

All I can say is, the copy­writ­ing world has lost one of its biggest icons. There will NEVER be another Gary Hal­bert, that’s for sure.

John Reese left the mes­sage on my copywriter’s board just after mid­night. John Carl­ton, who was Gary’s best friend in this biz, wrote a blog post that says it all. (It lit­er­ally brought tears to my eyes.)

I remem­ber two years ago when I did a sem­i­nar with him, John Carl­ton, and Mark Joyner, called the “Fusion Sem­i­nar.” (There are some incred­i­bly funny sto­ries from that sem­i­nar, which I will share with you some time soon!)

Rest in peace, brother. You can also lis­ten to two inter­views I’ve done with Gary Hal­bert, and one with John Carlton.

Click here to lis­ten to four hours with me and Gary Halbert.

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