A member on my copywriters forum started a thread on what makes my forum so popular. Everyone chimed in with some great answers, and I appreciate the feedback.

(The cool thing about it is, that very thread also reached an important milestone. It was the 10,000th one! Talk about a coincidence, eh?)

But then someone asked:

“Michel, can I ask how you initially got the word out about your forum?”

My answer revealed a bit more than what the member anticipated. Instead of talking about how my forum became so popular, I went on a tangent and explained the step-by-step process I used to book copywriting projects.

The answer was so well received that I decided to reprint it here.

Now, you may be wondering what promoting a forum has to do with promoting my copywriting services. Keep reading because you’ll soon understand why…

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Sad day. I’m speechless.

In case you haven’t heard, the infamous Gary Halbert, the Alpha Shitweasel, the Prince of Print, died in his sleep on Easter Sunday.

All I can say is, the copywriting world has lost one of its biggest icons. There will NEVER be another Gary Halbert, that’s for sure.

John Reese left the message on my copywriter’s board just after midnight. John Carlton, who was Gary’s best friend in this biz, wrote a blog post that says it all. (It literally brought tears to my eyes.)

I remember two years ago when I did a seminar with him, John Carlton, and Mark Joyner, called the “Fusion Seminar.” (There are some incredibly funny stories from that seminar, which I will share with you some time soon!)

Rest in peace, brother. You can also listen to two interviews I’ve done with Gary Halbert, and one with John Carlton.

Click here to listen to four hours with me and Gary Halbert.