“People say that what we’re all seeking is a meaning for life. I think what we’re really seeking is an experience of being alive, so our life experiences on the purely physical plane will have resonance within our innermost being and reality, so we can actually feel the rapture of being alive.”

“Follow your bliss.”
–Joseph Campbell

Over the years, I have read many books on mind power, self-empowerment, time management, success and achievement, philosophy, and spirituality. I’ve attended many seminars, listened to mountains of tapes, and took numerous classes. And the one common thread I have found in all that I have learned was that they all taught in some way that a person’s outer world is somehow connected to his inner dimension.

Read the rest or post a comment »

Last week, after returning from the hospital following my wife’s mastectomy, something really cool happened. I was interviewed by Dale King, copywriter and owner of GuruKnowledge.org.

Why cool? Because I was a bit of a nervous wreck, thinking of my beautiful Sylvie and her battle with breast cancer. And being interviewed is somewhat therapeutic. It made me remember the things that are important to me, even though the interview was business-related.

That said, a lot of people said they loved the interview, so I decided to reprint it here, on my blog, for you. It also offers a few tips about how I write copy, how I think and how I view marketing in general. I also reveal what I believe is the single greatest secret to marketing.

I hope you enjoy it as much as I enjoyed doing it.

Read the rest or post a comment »