“Success is simply a matter of luck. Ask any failure.”
– Earl Wilson

Goals properly aligned will give you an impelling momentum that, like a snowball rolling down a snow covered hill, increases in size and speed along the way. The more you work on your priorities, the more motivated you will become and the more timely the results you will produce. They will increase and keep on increasing.

Pam Lontos once wrote, “Momentum creates more momentum as motivation actually feeds on itself.” Each little success achieved will increase your self-esteem, your effectiveness, and of course, your efficiency.

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A fair warning: this post delves into something I’m passionate about, which is somewhat philosophical in nature. So if you’re of a certain religious persuasion and easily offended by others, then please skip over this blog post. If not, read on…

“The Secret” is taking the entire world by storm. It deals with the “Law of Attraction,” in that we attract to ourselves what we think and feel, and that our perceptions mold our reality.

As Earl Nightingale proclaimed in “The Strangest Secret,” one of the first self-help programs I’ve ever bought: “We become what we think about.”

You may have seen it talked about on Larry King, Oprah, and many other talk shows. It’s the most successful Internet launch of any product. It hit Alexa #1 soon after its launch, and propelled to the Amazon.com’s #1 best selling book and DVD within a few months.

It appeared in The Wall Street Journal, New York Times, and Time Magazine, and even on the cover of Newsweek, which came shortly thereafter.

But is “The Secret” truly worth the buzz? Or is it just an old-world philosophy packaged in some newfangled marketing? The answer to the former is definitely “yes.” But for the latter, it’s “yes” and “no.” Let me explain…

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Now that I’m back from my honeymoon, my inbox and forum have been floodingly busy! In fact, one thread on my Copywriters Board garnered so much interest that it created close to 10 pages worth of posts.

It’s a member’s take on “Michel Fortin’s Success Secret.”

Dale King, the author in question, postulated that in every post and article I write, there’s a “secret” to my success. Although he hinted that the secret can be found in the book “Think and Grow Rich,” the reason why the thread became so popular was because Dale never revealed it until the very end.

It’s a great example of the Zeigarnik effect and keeping people interested in your copy. It was so powerful that some people became outright pissed off at Dale’s reluctance in revealing “the secret” and posted harsh comments as a result.

In order to assuage the disgruntled, here’s what I said. The secret is…

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