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Written by Michel Fortin

Going Bald For Breasts

Breast Cancer Victory by Sylvie FortinAs promised, my wife has finally “exposed” her­self for char­ity, recorded the event on video, and released it to the entire world.

If you were liv­ing under a rock these past cou­ple of weeks, let me put you up to speed.

Sylvie Fortin, who shaved her head in prepa­ra­tion for her breast can­cer chemother­apy treat­ments, decided to turn it into a fundraiser for Avon’s Breast Can­cer Cru­sade. She “sold” sec­tions of her scalp, sim­i­lar to those pixel ads you see on the Internet.

Basi­cally, we recorded the event on video and at the end of it turned an image of her scalp into a click­able “map” of sorts, lead­ing to web­sites of the top spon­sors. The cool thing about it is, we raised over $13,000 for breast can­cer research and awareness!

Thank you to every­one for your sup­port and gen­eros­ity. If you want to watch the video and see my newly shorn wife’s head, check out my wife’s blog at Breast​Cancer​Vic​tory​.com.

About the Author

Michel Fortin is a direct response copywriter, author, speaker, and consultant. Visit his blog and signup free to get blog updates by email, along with response-boosting tips, tested conversion strategies, the latest news, free advice, additional resources, and a lot more! Go now to http://www.michelfortin.com. While you're at it, follow him on Twitter.

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Last 5 Posts By Michel Fortin

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Category: News
Tags: avon, bald, breast cancer, charity, chemotherapy, fundraiser, locks of love, photo, shave, sylvie fortin, video, website
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