Copywriting Champion of The World?

Inter­est­ing event going on at James Brausch’s blog. He did a con­test a few weeks ago ask­ing peo­ple to sub­mit their head­lines for a soft­ware he cre­ated, which he would split-​​test and post rank­ings from time to time.

I own Glyphius, the soft­ware in ques­tion, and decided not only to par­tic­i­pate in the con­test for fun, but also to use Glyphius as well to help me.

Each and every week, Brausch reported his find­ings, which he based on vis­i­tor value. Four times now over the past month, the top 5 head­lines were posted, includ­ing the names of the sub­mit­ters, the copy of their head­lines that won, and the result­ing vis­i­tor value for each headline.

My name NEVER came up. And under­stand­ably, there are some pretty good copy­writ­ers in that con­test. Some of their head­lines are fan­tas­tic. Per­son­ally, I didn’t par­tic­i­pate to win. I did it for fun, and to prove the power of Glyphius more than any­thing. (Not to men­tion help­ing James out, who’s a friend and a fanat­i­cal tester, too.)

Well, I got a lit­tle sur­prise this morning…

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