Breaking My Back Promoting New Product. Literally.

SpineHere at the Big Seminar in Atlanta, the same question seems to pop up over and over again. I walk with a cane now, and people keep asking me, “Michel, What’s wrong? Are you OK? What happened?”

I don’t blame them. My wife told me I was turning as white as a ghost, so we’ve decided to go back to our room to take some time — and pressure — off my spine.

I thought to myself, “Maybe I should take advantage of this downtime to blog about this — that way, more people will know what’s going on.”

You see, I have a broken back. Literally.

Let me back up a little.

This weekend, one of our goals is trying to meet people and network with the crowd to promote our new training system, Success Chef.

(That’s one of the perks of being at a seminar!)

We’re trying to create affiliate relationships with potential partners who can help us promote our new Success Chef training system during our prelaunch phase — we plan on officially launching by late summer.

The prelaunch lifetime membership offer has a few openings available, along with the special scholarship discount we make on the full-length, 70-minute free video.

Plus, I also installed a public blog during the prelaunch, which showcases video previews, case studies, and sample tutorials.

You should check it out, too. In fact, if you want to help us promote it as well (we greatly appreciate it!), here’s where you can sign up to become an affiliate. Success Chef affiliates earn a generous commission, and we appreciate your support.

Back” to my story.

Some of you may have noticed that I was walking with a cane at the last 2-3 seminars. At the last few seminars I spoke at, I had to sit in a chair while on stage to deliver my presentation. I just couldn’t stand up.

Here’s the thing.

After a serious car accident over 20 years ago where a taxi blindsided me, my back would occasionally go out. Nothing serious. Perhaps once to twice a year.

At first, I was able to tolerate the pain. But as the years went by, the spasms became more and more severe, and the pain wouldn’t go away no matter how many over-the-counter pain medications I would take.

Nowadays, my back seems to go out once a month, and the pain is constant. Oftentimes, unbearable.

So I decided to consult with a doctor, which was followed by an MRI of my spine. (The picture at the top of the blog post is an actual scanned picture of my spine, by the way.)

Last month, I got the MRI results back from the spine center, and it doesn’t look good. Essentially, my diagnosis shows that I have a herniated disc, a buldging disc, and arthritis in my lumbard region.

That explains why I am in constant pain, walking with a cane eight days out of 10. I can’t even sleep at night because it’s too excruciating. The sad part is, it keeps getting worse. The only solution is surgery.

But in addition to degenerative disc disease, they found something else.

Believe it or not, I have a broken back!

(This surprised me, as you can imagine.)

I have what’s called a “PARS Defect” (or “Spondylolysis”).

PARS is a stress fracture where one vertebra is completely “loose”, dislocated from the rest of the spinal column. Any swift movement, heavy lifting, or long periods standing up can force it to shift and pull on a nerve, causing my back to spasm and my legs to go numb.

When my back goes out, it lasts for about a week with almost complete paralysis. I have to crawl my way to the bathroom. Trust me, it isn’t a pretty sight.

The good part is, I’m getting back surgery in late June in Tampa, Florida. They will be using laser to “burn off” the bulge and arthritic tissue, and perform something akin to a “root canal” on the nerve attached to the broken vertebra.

The darn thing is costing me over $30,000! Ouch.

(Remember, being Canadian my insurance doesn’t cover this. But considering how much pain I’m in, it’s well worth it.)

Anyway, my back may be a bit of an obstacle, but there’s something else. Something I wanted to share with you all but didn’t until now because it’s pretty personal.

Since I’m opening myself up, I might as well let it all out.

You see, the last month or so has been pretty challenging for us. My mom was diagnosed with breast cancer last month.

She had her surgical mastectomy a few weeks ago. Her chemotherapy has started, which will be followed by radiation treatments in the summer.

She lived with us for a while so we can take care of her — until she went back to the hospital to have her bandages removed and was able to go back home.

Luckily for me (and her), my wife Sylvie was an awesome support! Her positive attitude and previous experience helped my mom greatly. It made my mom stronger, for sure.

But there’s another reason why we felt the need to do this. Because, at the same time, my sister, who suffers from an advanced form of diabetes and lupus, fell into a diabetic coma and was hooked up to a respirator for about a week.

She’s fine now and back at home with my mom — they live together along with her husband and my two nieces. But at the time, my sister surely wasn’t in a state to take care of my mom.

So having her stay with us for a couple of weeks not only was the least we could do, but it was also a blessing in disguise. Because during that time my wife really made such a positive impact on my mom.

She’s in great spirits and healing nicely.

Nevertheless, as you can see it has been a pretty eventful two months, to say the least.

I didn’t want to just blog about this to let you know, but also to thank you and let you know how much we appreciate you and your help.

Keep my mom and my sister in your thoughts and prayers. They mean a lot to us. You mean a lot to us. You guys are amazing.

Now, as my friend John Reese always says, “Back to work!”

(In my case, I might have to take that sitting down.) ;)

Last 5 Posts by Michel Fortin

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  • Michel, Teresa and my thoughts and prayers are with you and your family during this difficult recovery. May you all have a speedy recovery, and I'll be thinking of you during your surgery!

    John
  • Hang in there man! We're routing for you and your family.
  • Michel,

    So sorry to hear about this but I'm glad to know that you're going to have it taken care of soon.

    I do have a question, if you don't mind: Why won't your Canadian insurance cover this? I thought that Canada had universal healthcare?

    I don't want to make this a big deal about American or Canadian insurance, but I'm curious as to why they won't cover you for the surgery.

    Hey, take it easy, rest as often as you need, and try not to stress about it. I know, I know, easier said than done, but I wish you the best.
  • Dr. Michael Beck
    Try spinal disc decompression. It is working great for 90% of my patients. Patients that have been told "Surgery is the only option" by their surgeons.

    And hey, if you fall into that 10% it doesnt help, at least your only out $3-4k instead of $30k. But if you get spinal fusion, you can't try decompression afterwards since your lower vertebra will be fused.

    Just my 2 cents and all that legal disclaimer stuff.
  • Michael I met and talked with you and Sylvia a few years ago at the Big Seminar when you guys announced you were getting married. I've learned alot from you being a copywriter (copydoctor member) and the unbelievable things that are happening to you and your family is so sad to hear. My best wishes and prayers are with you and your family in this hard time. I have chronic neck disability and severe migranes, so I know how bad life can be at least physically. Plus, my mother has Systematic Lupus.

    Texas Ben : )
  • @John and Graham:

    Thank you. I appreciate it.

    @Chris:

    Canadian insurance doesn't cover this. I can, if I want to, apply for it so that I go through the public healthcare system. But the waiting period is about a year and eight months to two years. I just can't wait that long. The pain is too unbearable.

    The location of my surgery is the Laser Spine Institute in Tampa:

    http://www.laserspineinstitute.com/

    @Dr. Beck:

    Yes, I will be considering that post-surgery. My surgery is minimally invasive, and done on an outpatient basis with IV sedation. So it's nothing radical. However, I am going to need ongoing treatment for maintenance, and I am considering decompression.
  • Don't believe the surgeons Michael. I have been using a technique taught by DR John Sarno. Dr Sarno has helped thousands of people with the same diagnosis you and I have become fre of pain without any surgery, exercise, physical therapy etc. DUDE Sarno rules. Yes it takes a different approach - but dammit man it works. Don't have surgery until you have given his methods an honest try for 90 days.

    You can find his books on Amazon.com. His latest is his best it's called "Divided Mind"

    What you and I have is called - "getting older". Dr Sarno is a genius his first book "Healing Back Pain" was written years ago and has helped thousands of people eliminate their pain. He sis 85 years old and still practices in Manhattan. I have seen him, he treats me, he IS the real deal!

    Surgery is no guaranteed for pain relief. If a surgeon gives you a lot of hope... well that means he'll lie about other stuff too!

    Please - check out Sarno - you'll be glad you did!

    John Jaworski
  • Tom Jones
    Good luck Michel,

    I hope all goes well and you make a speedy recovery.

    Best Wishes,

    Tom
  • Yikes! Michael, I'm holding you and your whole family in my prayers. Wishing all of you a full and speedy recovery.

    PS--I was on your blog by coincidence today, because I was planning to blog about the flow-testing concept you discuss in the 10% conversion ebook and I was looking for the link. So when you see http://www.principledprofit.com/good-business-b... in your trackbacks, it won't actually be about your back.
  • Your courage in the face of all these trials is truly admirable.

    Don't know if this is applicable - but I'll go ahead.
    For a couple of years I was the copywriter on the Enbrel account and researched all the symptoms it treats,. One of the things it treats is arthritic Spondylolysis. You have to take regular injections, but apparently it was the only thing that relieved the pain for many patients.

    In any case, all the best,

    Leon
  • My thoughts and best wishes are with you and your family Michel.

    If you ever want some suggestions one of my clients used to work with chiropractors helping patients realign their spines with natural movement therapy.

    He also had a double blind study published in the Annals Of Internal Medicine showing that 3 months practicing his specially designed therapy gave significant relief to sufferers of chronic lower back pain.

    My financee has studied with him for over 4 years.

    Two of the keys are to build muscles around the vertebrae without inflaming them and to move the vertebrae.

    Most people think of joints as being hard but their actually soft like sponges and movement is crucial to allow nutrients in and take waste out.

    That's why arthritis progresses so rapidly once the joints are too painful to move.

    There's simply no efficient way for nutrients to get in and waste to get out without the soft cartilidge in the joints being squeezed and released by movement.

    Your vertebral discs are the same...soft like sponges sitting in between your vertebrae.

    The real art is moving your back without causing pain or damage.

    That's where the years of training and experience comes in.

    There is no safe way to exercise your back in your condition without customized guidance from a highly trained professional.


    Again I wish you the best.

    A well known Buddhist monk once said that suffering increases your inner strength and wishing for suffering makes the suffering disappear.

    Kindest regards,
    Andrew Cavanagh
  • Oh, Michel! I'm so sorry! But, whatever happens, never give up hope!
    Four years ago, I had a doctor shake his head and lower his eyes before he told me that I'd probably never walk again after a serious 4-wheeler wreck. My right leg had ended up around my neck when I lost control and fell off the edge of the world-at least that's what it felt like! I looked like a human pretzel. But I refused to accept that judgment.
    To make a long story short, I believe the good LORD touched me and gave me the strength and the faith to walk again.
    I now have a metal leg bone, but I'm walking!
    As I said, have faith. I'm praying for your total recovery.
    Hugs,
    Kristi
  • Hello Michael,

    ...and greetings from The Rock (Canadians know what I'm referring to).

    It is not my self-serving intent here to promote a product. However, you should do some research on Glutathione as it may serve your best interest to learn how it is imperative to all aspects to health and recovery.

    You can start by goggling it or from here
    http://www.maxsupreme.com

    Seriously Michel, we are all rooting for you.

    Take care man,

    Harve Heath
  • @Everyone:

    Thank you. It means a lot to me.

    When the MRI center scanned my lumbard region, they gave me a CD along with my diagnostic report. My doctor in Tampa got the faxed written report from the MRI center, but they asked me to send them the copies of the pictures by FedEx.

    I told them, "I uploaded them to my website." Just go here...

    http://www.michelfortin.com/images/spine/

    The doctor says, "Wow, that was fast! Do you do this kind of thing for a living?"

    (I laughed. If he only knew! ;))
  • Ruth
    Sorry about your back pain...I do know what you're talking about.
    I hope you will listen to the above posts concerning surgery. I know a lot of people that have had surgery, and all of them are still suffering....this is almost always suggested by surgeons, surgery that is.

    If you're going to Florida, I suggest you look up Doctor Don Colbert, who has had success in healing back pain. He hangs out in Florida, and of course you can catch him on the Internet. My suggestion, worthwhile or worthless,
    your decision! He us well-known, and has several books on healing.
  • Dear Michel and Sylvie,
    My prayers are with you and your family. I can relate to your pain and suffering. My dad suffered a massive stroke on Thursday and is in a coma. He has been on hospice for 6 months and decided last year to forgo any life-saving therapy. We expect him to die Monday or Tuesday since without food and water, he cannot last much longer.

    You and Sylvie are my heroes. If there is anything I can do to help, please let me know.

    Take care,
    Ralph
  • Michael,

    My name is Dr. Beckner and I was wondering if you could help me out for just a second. Are you open to a different perspective for eliminating your back pain without having to use dangerous narcotic pain medications (ie, vicoden, oxycotin etc), spinal injections or risky surgical procedures (google the term "FAILED BACK SURGERY SYNDROME)?

    I've reviewed your MRI findings and the good news is, I've seen people 20 years older than you that had worse conditions, that we were able to get well without having to go under the knife.

    [Edited for brevity. Michel.]

    Maybe it would make sense for us to have a conversation about your thoughts regarding your situation. Over the years there's been quite a few folks I've consulted with that thought there only option was surgery. Let me know if I can help you out in any way.

    Sincerely,
    Dr. Brian Beckner D.C.
    Southern California USA
    www.NoSpineSurgery.com
    email info@nospinesurgery.com
  • That sounds horrible. I hope that the surgery (or whatever route you choose) makes your back as good as new.
  • No self-diagnosis from the doctor? Aye... In all seriousness, get better soon big boy. Lufflin' SuccessChef. :)

    - D
  • Hi Michael,

    Wow, what a time you've been going through. I send you lots of light and support.

    For the pain, you may want to try the LifeWave IceWave patches. They have helped many people get pain relief. I am a distributor for them and you can get them at my site, http://www.patch4wellness.com. Just click on Pain Relief.

    They are non-transdermal, meaning nothing goes in through the skin, nothing enters your body, so they don't interfere with medications. They send a signal to the body through the body's own electro-magnetic field.

    You can use 2 sets of the IceWave patches at one time. If you want any more info on this, just email and I'll give you my phone #. It's just easier to give you more info that way. But there are a chart and a video on the LifeWave site showing the placements of these patches, plus some testimonials. http://www.lifewave.com/hads31.

    All the best to you,

    Heidi Walter
  • Hi Michel,

    I live in Orlando and please let me know if there's anything I can do while you are in Tampa getting your surgery!

    (I met you and Sylvie in Atlanta last year at the Big Seminar - Help Me Rhonda Marketing.

    Since then I started a new company...teaching parents how to share The Law of Attraction with their kids and teens:

    www.kidsawakening.com

    But I'm still busy writing sales letters and online copy for clients too.

    I love learning about The Law of Attraction and I will send you some healing energy every day!

    Rhonda

    www.helpmerhondamarketing.com
  • @Everyone:

    I appreciate all your well wishes and thoughts. However, please refrain from promoting your "alternative" prescription. While I appreciate it, I much prefer if you promoted Success Chef for us instead, or at least keep us in your thoughts and prayers.

    I have investigated all my options. I'll never say no to learning about alternatives, but send them to me privately -- not on this blog.
  • Rich
    Michel,

    I had back surgery in 1994 and had lumbar #5 disc removed. It was the biggest mistake of my life. Here I am 14 years later and still suffering. Yes, the surgery was more extreme then then it is now. But I would only do surgery again if my life was in jepardy. You will never be the same again no matter what the doctors tell you. As you age, arthritis will set in and affect your mobility, ability to stretch and the pain is something you will have to learn to live with. Please look at "all" the alternatives before going through with the surgery. Nobody I know that has back surgery was glad that they had it done. Sorry. I wish I could give you better news but that is the reality of the surgery. Keep on keeping on and best of luck.

    Rich
  • Kerry Atma
    Hi Michel

    Wsihing you and your fmaily strength and wellbeing.

    Kerry Atma
  • Michel, your family has my prayers. I believe this is only a small challenge in life for you, the better days are ahead, and they will come soon. Stay with it.

    May God look over you and your family, I will do my best to give help to you with all my best.

    Sincerely,
    Seth Chong
  • Michel - I hope the surgery works well for you. Back pain is no fun.

    When I was still living at home, my dad's back went out. It was the only time he ever cried because of pain. I remember because I had to help lift him onto the bed from the position he had become "frozen" in.

    My prayers are with you.
  • Hey Michel,

    Great seeing you at Big Seminar. I didn't want to pry to
    much but am glad that I dropped by your blog.

    I hope that you mom and sister rapidly grow stronger.

    I live about 6 hours from Tampa, but if you need anything
    while in Florida, don't hesitate to ask. My number,
    (published on my sites) is 877-262-3367.

    Looking forward to seeing you painfree. I tried
    to not picture you crawling to the bathroom :-)

    Willie Crawford
  • Micheal,

    Not good to hear your back is so bad. My dad has a similar problem and I put him onto the Sedona method by Hale Dwoskin to help with pain management and by using the Sedona Method he has been able to get through the day with out any prescriptions.

    I have a copy of Hales DVD he gives away and I would be more than happy to send you a copy(we give the free dvd away to our students so I have a box of them) because I know how bad pain can be with the back etc. I encourage my students to use the technique for stress management and pain.

    Let me know if you would like me to do that or visit Hales website - www.sedona.com

    Chris Le Roy
    Managing Director
    One-on-One Learning Centre
  • Michel,

    Like almost everyone, I suffer from "occasional" lower back pain, so my heart really goes out to you because I cannot imagine what you go through on a daily basis.

    That you have been able to remain so productive seems nothing short of a miracle. Obviously someone is looking out for you and He will continue to do so through your surgery.
  • Hey Michel,

    Our thoughts are with you, and your family, and wish you the best outcome from whichever choices you make.

    Hope you're still plaing those drums...

    Howard
  • James Yuille
    Michael, it's almost 21 years since I had spinal surgery. I had a laminectomy to remove a bulging disk in my neck which was caused by a car accident some 15 years beforehand. I had suffered stiffness in the neck and spine, intolerable pain and sleepless nights.

    I will never regret having the surgery.

    I had to take 13 weeks off work to recover and the only residual symptoms are some involuntary neck and hand movements. A small price to pay!

    All the best to you for a save operation and a good recovery.

    James.
  • Suzel S. Chueiri
    Michel

    Don't forget: always POSITIVE thoughts!

    Be sure that you and your lovely family will win these hard days.

    All the best for you and a prompt recovery.

    Suzel.
  • Hey Michel, sorry to hear about your trouble. I do hope that surgery will be well worth it. Although, I don't know anyone with the specific issue as you have, the ones I do know that have had back surgery have come out more "broken" than when they started. :-( The words "back surgery" scare me for that reason, but I'm pulling for the best possible outcome for you.

    But enough negativity on my part. I look forward to seeing you and Sylvie in Vancouver in a couple weeks.
  • Hi Michel

    Your back sounds bad... do take care of your back. Many years back, I realized that many of our discomfort like migraines, sinuses etc are caused primarily by problems that we have with our backs ( spine ).

    Hence I have since taken up yoga to strengthen my back. It has worked extremely well for me. I have also seen yoga done wonders for some of my friends who are having bad back problems and sclerosis. One of my friend who had an accident and could not walk, took yoga therapy for few years and was able to walk again!

    Do note that you have to look for a good yoga teacher to help you do one to one.

    Take care!
  • Lan
    Hi Michel - Pls. know that you and your family are in my prayers. You've made such an impact on me and my career that your blog is one of the few blogs where I feel that I really belong.

    I've bought the 10% Conversation Rate ebook and while reading it the other day, I told my husband "this is why I buy things recommended by Michel Fortin". I really do value your thoughts, comments, and recommendations.

    Anyway, just thought I'd say that...

    Take care!
    Lan
  • Michel,

    Best wishes to you for a quick and complete recovery.

    Better and better,

    Hank
  • Jim
    Michel,
    I wish you the higest and best in your healing journey.
    You have received many good alternatives from well wishers...that care and concern is a valuable part of your healing and recovery....whatever method you choose.

    Regards and Prayers
    Jim
  • Mystery Copywriter
    Hi Michel,

    Really sorry to hear about the health issues abounding among you and your family.
    Egoscue, if you haven't checked it out, is worth checking out. Highly recommended by Tony Robbins, FWIW. :)
    The relationship between bulging disks and back pain is a loose one, from what I understand. If you went around xraying adults, a HUGE percentage of them have bulging disks -- and most people who have bulging disks -- it is asymptomatic. Herniated disks, I'm not quite as familiar with.
    I would ALSO highly recommend getting in contact with an NLP practitioner /medical hypnotherapist and have a parts party and see what your body thinks is the appropriate solution.
    About 2 years ago I took a class is medical hypnosis, taught by a CRNA whose husband is a neurologist (MD). She was told that she would have to have back surgery as well. She basically (I don't remember the exact details) had a "parts party", talked to her body and her body told her what she needed to do. She did it, and the problem resolved. According to the doctors, she was a "miracle." I mention her medical background because I am highly skeptical of many claims of miracle cures; many people just don't know enough about medicine to be able to adequately understand medical issues and medical "cures".
    Note that I am not any more of an advocate of "alternative" healthcare than "western" medicine. I have background in both. There are problems (graft, greed, etc.) in both systems. Both also have a lot of sincere and sober practitioners.
    I'm more in favor of "self-care". Our bodies have a lot of wisdom; our dna has been "engineered" so that we are mostly self-healing organisms -- how else would we have survived ?
    But I also would never criticize you for using surgery or whatever you feel is necessary to take care of your health.
    Get better fast!
  • Nancy Hall
    Michel,

    My heart goes out to you, your mom and your sister. May healing Light surround you and your family and bless you with a return to vibrant health.

    You and Sylvie have been through a lot - you exemplify strength and courage.
    Sylvie has shared her strength with your mom in a way only someone who has been through the experience can. You are all stronger for your sister.

    There's always a gift.

    With Love, Light, Prayers & Peace,
    Nancy
  • Hi Michael,

    I can only viaualize you happier, healthier and feeling great. All my prayers are with you and your family.

    Looking forward to seeing you in Vancouver.

    Peace,
    Mark
  • Hi Michel,

    You and your family are in my prayers. You've always been an incredibly kind caring person so I'm sure good things are headed your way.

    Best wishes for a speedy recovery for everyone,

    Mark
    PS. Given you're back condition it's amazing that you were at the Big Seminar. Stop working so hard :-)
  • Hi Michel,

    You and your family are in my thoughts. Healthy wishes to everyone and hopes that you'll be feeling much better soon.

    Rebecca
  • Hi,

    I'm looking forward to this..it seems that the internet marketing niche will find light again after years of desperation..
  • barnabas ng
    Hi Michel

    Sorry to hear about your current condition. Hope you will recover from it soon.

    Reading about your condition, somehow bring back memories of the pain that I went through not too long ago.

    In the mid 2006, I was suffering from slipped disc.

    I had to endure a piercing pain on my left leg and couldn't walk up straight for 6 months(everyday!).

    Like yourself, sleeping was an issue for me. I would experienced some excruciating pain - and strangely it always happens at about 3am to 4 am everyday. And that really affected my sleep.

    With some vitamins to strengthen my nerves and physiotheraphy session, I am able to walk up straight with occassionally feeling some slight numbness on my left leg. However, I still need to do some exercises at home to strengthen my back muscle, which I have learned from the physio session. No more lifting heavy stuff for me.

    I hope to hear from your successful recovery.



    Barnabas Ng
  • Michel & Sylvie,

    We're sending good thoughts and prayers your way.

    See you in Vancouver next week...

    Sheila & Bob Martin
  • Sheila Martin - I've been thinking about you! Does that mean I'll see you at Speed Money next week too? :-)
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